'Bumper February' for tourism sees business travel rising 15 per cent

Britain witnessed a ‘bumper February’ for tourism as corporate travel rose by 15 per cent, reports bighospitality.co.uk.

New figures from VisitBritain, the national tourism agency, show Britain welcoming a 14 per cent rise in the number of overseas visitors and a nine per cent increase in spend year-on-year.

All of the main journey purposes experienced double-digit growth during February, but the main rises were seen in business travel (up 15 per cent) and those visiting their friends and relatives (19 per cent).

In terms of individual categories, visits from non-EU Europe countries rose by 12 per cent. Meanwhile tourism from ‘rest of the world’ markets including Australia, Brazil, China and India were up by six per cent, contributing to an total of 1.97 overseas visitors for the month.

Event spaces and providers of accommodation will be happy to hear of the increases during February, but even happier to hear that they were a result of a strong end to 2012 carrying into 2013. According to VisitBritain, expenditure was 12 per cent higher and visits eight per cent higher when comparing the three months to February 2013 with the same period from last year.

Cited by traveldailynews.com, VisitBritain’s chief executive Sandie Dawe commented: “These figures underline that inbound tourism is an industry in which Britain competes globally and has the potential to grow faster than other sectors of the economy.”