Catering businesses urged to buy British with new campaign

A new campaign has been launched to try and persuade catering businesses to use more British-sourced food, according to

The ‘Buy British, Boost Britain’ initiative has been instigated by food service sustainability group Footprint. Those at the organisation want UK catering businesses to make sure at least a quarter of their produce has been sourced from Britain.

Footprint has teamed up with a number of organisations on the campaign, which will see it offering advice to caterers on how to stay British. This includes food assurance firm Red Tractor.

Talking about the scheme, Charles Miers, managing director of Footprint, told “This initiative could really help bolster Britain as it attempts to recover from the economic downturn. By sourcing a minimum of 25 per cent of food from UK farmers and growers, businesses will be pumping millions into the local economy, ultimately creating new employment opportunities and helping many growers to expand.”

Mr Miers also said that he hoped the measures would encourage the government to create investment opportunities for food producers to buy British.

The scheme is open to any firm which is operating in the catering or hospitality sector. Footprint hopes that the initiative will help great a best practice for the industry when it comes to buying British.