A study highlighting the gross economic value of the UK meetings industry is to be revealed on July 10 at a special event in London, reports conferencenews.co.uk.
Commissioned by the Meeting Professionals International (MPI) Foundation, the ‘UK Economic Impact Study’ will show just how much of a impact meetings held in Britain have on UK GDP. This has been funded to the tune of £161,000, with areas of focus including actual spend and income as well as trends currently unfolding within the UK industry.
After revealing key findings from their research, members of the MPI Foundation forum will go on to explain what the figures mean and the effect they could have on the industry.
Conference-news.co.uk says the results garnered should help all of those connected to UK meetings, possibly including event spaces and planners, to demonstrate their value to the overall economy when attempting to secure new business.
Samme Allen, MPI UK and Ireland chapter president, backed the research to be fundamental in proving the importance of the meetings hosted in Britain.
“The results of this research will give us the information we need to lobby the government, make waves in boardrooms across the country and firmly place the meetings and events industry at the centre of the UK’s commercial landscape,” she told citmagazine.com.
“This is without doubt the most important research ever to be undertaken within the sector.”