It can be easy to underestimate the power of eye-catching drinks at an event when so much of your attention is focused on the bigger picture. Time is taken up with event design, making sure the venue looks perfect, or the guest list, so it can be easy for the drinks to slip your mind.
However, we’re here to tell you to remember those drinks menus. You’d be surprised about how much of an impact these small, well-crafted details can make on your attendees, no matter what kind of event you’re holding.
Here are some of our ideas for how you can spice up your drinks list at your next event.
Tailor your drinks to your theme
If you’re holding an event which is centred around some kind of theme – such as a TV show or film, or a time of year like Christmas, Halloween or the summer – then you have the opportunity to apply that theme to your drinks.
Whether you choose to focus on flavouring, like peppermint and winter spices for Christmas, or the colours and presentation, such as dry ice and galaxy colours for a space theme, your drinks will both complement and add to the theme you’re having.
With a pop culture theme, such as a TV show or film, drawing on the main aspects or themes of it are the best way to focus on tailoring drinks. For example, if your event was fantasy themed – inspired by Game of Thrones or Lord of the Rings – focusing on the main characters and creating cocktails based on their clothing or their roles in the franchise.
Give the glasses some character
If you decide not to fully customise your drinks menu in terms of the actual drinks being served, another way you can cause a stir at your event is by customising what the drinks will be served in. You can make a lot of difference to how your drinks are viewed when there is something a little unusual to focus on.
Using a receptacle like a mason jar can be a great way to create a vintage vibe and a more relaxed atmosphere to an event. This style could possibly work well for a relaxed wedding reception where you’re not looking for formality.
If you are including a theme for your event, as we mentioned above, you can go the extra step and theme your glasses too; tankards for a fantasy event or champagne glasses for an old-Hollywood or vintage theme. You could even simply customise the glasses themselves, instead of changing the shape – why not add eyelashes to glasses being used at a beauty event or bridal shower?
Get creative with the garnishes
Garnishes are the perfect way to add something extra, something a little special, to a drink on your menu for an event. You can go all out with stunning displays of cocktails presented in bell jars filled with smoke or lighting the top of drinks on fire. Or, you could stay subtler with some decorative foam art or include more alternative fruits in the drinks to show off some unusual shapes – for example, starfruit and dragon fruit are sure to create a discussion.
Other alternatives for garnishes could include flowers, although it is key to be careful about which you choose to use, since some flowers are edible and will not cause any harmful effects from being included with food and drink – like marigolds, daylilies, or primroses – but others can be highly toxic or poisonous. Find out all the flowers that are edible here.
Finally, why not draw inspiration from sweets and use items such as rock candy or Haribo to create some interesting garnishes in your sweet cocktails.
Play with colour
Colour, after smell, can be one of the most evocative of characteristics in drinks. Using certain colours for drinks can trick the drinker into expecting a certain flavour and using colours in the right situations can create some fantastic effects.
For example, if your event is going to be held at night, or stretch into the night, you could consider using glow in the dark ice cubes to add some excitement to your drinks once it gets dark. Similarly, should your event include some kind of UV light, why not add some neon colouring to your drinks so that they can glow under the lighting?
Include something unexpected
If you are really looking to make a statement at your event with your drinks, why not include something incredibly unexpected? If your venue doesn’t have a designated bar or if you’d have to pay extra to add bar services, why not consider spending your money on something a little different – a robot bartender!
These fantastic feats of engineering are made by company Makr Shakr and the perfect way to cause a stir. Attendees can create their own drinks from hundreds of options and can watch their cocktail being made by the robot bar-staff.
If you’re looking for some inspiration when it comes to choosing drinks for your event, and you’re looking for an event venue in London, we could lend a hand at The Brewery. We can help you match your drinks to your menu, whether you choose to focus on wine or foray into the world of spirits. Contact us today to find out more.