London has moved up to sixth position in the International Congress and Convention Association’s (ICCA) list of the most frequent hosts of association conferences, reports bighospitality.co.uk.
The capital jumped from 14th in 2011 right the way up to seventh in last year’s rankings and has continued its upward trend again this year, tying with Singapore just outside the top five.
Researchers from the ICCA counted a total of 11,150 international association events this year, which had to be held by association congresses of at least 50 people that met regularly across more than three countries. The overall amount was 1,000 more than last year, providing clear evidence that the sector is performing strongly.
Most of the international meetings held in the UK last year look place in London, as 150 international associations decided to stage their meetings in the capital. Acknowledging the huge contribution this might have had on business tourism, hospitality chiefs have since voiced their support for event venues and infrastructure around London
“London’s popularity as a host for major business events continues to rise thanks to a concerted effort to capture more of the fiercely competitive business tourism market,” added Mayor of London, Boris Johnson.
“We have the expertise, the transport system, venues and accommodation to ensure these events will receive a world class experience.”
In terms of the top countries for association events, meetingsnet.com says the US, Germany and Spain made up first, second and third, with London’s effort helping the UK score fourth.