A poll by the Chartered Institute of Personnel and Development (CIPD) showed that 72 per cent of companies are holding a corporate Christmas party this year.
As reported by Director Magazine, that’s a massive increase on the 58 per cent of companies that held one last year.
It’s thought that the reason the corporate Christmas party is regaining its popularity is because it will be a welcome boost to morale after a year that will have been stressful for many employees.
Charles Cotton, CIPD reward adviser, said: “A Christmas party can be used as a way of reinforcing that you’ve come through a tough year and survived. It’s a good way of recognising and rewarding contribution over the previous 12 months and engaging employees.”
Furthermore, as many businesses discovered last year by not throwing a corporate Christmas party, it can be seriously damaging if people aren’t rewarded for their hard work.
“Last year there was a bit of backlash when staff who had stuck with companies through tough times didn’t even get a party at the end,” said Debi O’Donovan, editor of Employee Benefits Magazine. “This year employers are seeing that what looks like a frivolous spend is quite wise in tough times, where we need to motivate staff.”