A thought-provoking day followed by a summer party in the sunshine

A MARKETING CONFERENCE FOLLOWED BY A SUMMER PARTY

The Brewery welcomed Passle for their CMO Series Live event with over 200 clients, guests and partners.

Make An Enquiry
Passle summer party octopus
Passle Queen Charlotte Group Picture
Passle - Sugar Room questions
Passle Sald box
Passle octopus on sofa
Passle Queen Charlotte view from the back of the room

About Passle

Passle is a Content Marketing Platform for Professional Services Firms.

The company was looking for a venue, with both indoor and outdoor spaces, to host their inaugural CMO Series Live event followed by their summer party in the sunshine. The Brewery with its several event spaces and marquees in the courtyard was the perfect choice. The primary objective of this event was to provide chief marketing officers, business development leaders, tech partners, agencies, and advisors with a unique opportunity to engage in an enriching experience, encompassing insightful discussions, knowledge sharing, and networking on the latest marketing and technology content.

The day in numbers:

  • 10 sessions
  • 12 exhibitions
  • 100+ firms
  • 200 guests and octopuses!

All pictures are from Gaya Gajewska

Statistics

Guests

200

Rooms used

4

Day event

1

Why Did They Choose The Brewery

The day time event took place across three different rooms. The event kicked off with the opening keynote delivered by Passle's Chief Marketing Officer, Connor Kinnear, in the King George III. As the day progressed, the discussions seamlessly transitioned to the Sugar Rooms and Queen Charlotte, where a series of talks on marketing tech, marketing strategy, artificial intelligence and communication were hosted, painting a comprehensive picture of industry trends and insights.

The lunch took place in the King George III where the guests enjoyed the delicious food stall menu while networking and engaging with exhibitors.

At the end of the sessions, all the guests were ushered into the courtyard, marking the beginning of the second part of the day: the summer party.

Conference venue in London
Passle people laughing in marquees

The Food and Drink

Committed to tempting the appetite and quenching the thirst of every guest, The Brewery’s dedicated team of chefs created a selection of delectable food and drinks served throughout the day. The mouth-watering menu included.

Food icon

Arrival

  • Strawberry & watermelon smoothie
  • Dark chocolate cherry & espresso smoothie
  • Raspberry & vanilla chia pudding granola pots
  • Cinnamon swirl & apple loaf
  • Vanilla & hazelnut Danish
  • Mini croissants - pain a la creme, pain au chocolat & pain aux raisins

Afternoon Break

  • Smoked Salmon & cream cheese scones
  • Scones, clotted cream & preserves
  • Cookies & cream cupcakes
  • Lemon & vanilla cupcakes

Food Stall

Salads:

  • Salad of fresh peas, asparagus, edamame, fennel & mint with lemon ricotta, frisee lettuce & puffed quinoa
  • Barbecued watermelon, watercress & radish, vegan feta, red chicory leaves, dukkah & watermelon dressing

Open Boxes:

  • Korean Barbecued beef donburi bowl, dressed brown rice, Asian pickles, edamame beans, beansprout & coriander
  • Beer battered Baja style fish taco, Mexican slaw, mango & chili salsa, fresh coriander
  • Korean barbecued aubergine donburi bowl, dressed brown rice, Asian pickles, edamame beans, beansprouts & coriander

Desserts:

  • Rhubarb & custard open macaron, white chocolate custard, rhubarb jelly & ice cream
  • Dark Chocolate & orange pannacotta, passionfruit gel, raspberries, blood orange sorbet & olive oil rumble

Summer Party

Salads:

  • Smoked mackerel Caesar salad, baby gem lettuce, sourdough croutons, green beans & chives
  • Courgetti, pea, mint & spinach salad, orange & miso dressing with toasted dukkah

Skewers:

  • Marinated coronation chicken skewers with earl grey steeped sultanas & buttered almonds
  • Grilled halloumi, roasted red pepper & dried apricot skewers with chermoula sauce

Burgers: 

  • Smashed beef brisket cheeseburger burnt butter mayo, dill pickles, ketchup & mustard
  • Smashed plant 'cheeseburger', vegan smoked mayo, dill pickles, ketchup & mustard

Desserts:

  • Strawberry ice cream & chocolate waffle cone with Oreo crumble
  • Biscoff ice cream & chocolate waffle cone with olive oil crumb
  • Summer berry & pink prosecco jelly trifle, custard & creme Chantilly

The Result

The event was a success, according to the client, it was a fantastic day, full of positive vibes and excitement around sharing valuable insights and knowledge specifically focused on marketing strategy and technology.

I just wanted to say a huge, huge thank you to you and your team for everything yesterday. The feedback has been phenomenal and it certainly exceeded expectations.

Event Marketing Manager

Make An Enquiry










    To view our terms and conditions click here.

    Related Case Studies

    KELLY & ANDREW
    Case Study

    KELLY & ANDREW

    Read the Study
    Tealium: Digital Velocity 2025
    Case Study

    Tealium: Digital Velocity 2025

    Read the Study
    FESTIVAL OF MARKETING
    Case Study

    FESTIVAL OF MARKETING

    Read the Study