So, what is a Hybrid event?
A hybrid event uses a platform, production and technology to bring a live and virtual audience together. It bridges the gap between the live and virtual worlds, to help create a shared event experience, where everyone feels involved.
Virtual and hybrid events are not new, for years TV audiences have been engaging with live shows, such as X Factor and attending festivals, including Glastonbury, from the comfort of their own homes. Apple broadcast the launch of new products around the world, and e-gaming tournaments, such as League of Legends, have audiences of over 40 million online viewers simultaneously engaging with the live event.
Advances in technology have made hybrid events more affordable and accessible, with most planners now looking to incorporate a hybrid element into their event. The Brewery, in conjunction with our in-house audio visual provider, Encore, are able to provide a full suite of end to end hybrid event solutions.


